Search Engine Optimization (SEO) is the process of ensuring a website is "search-engine friendly". SEO can be divided into two areas; on-page optimization and off-page optimization.
On Page SEO
A rule of thumb is that if the website is good for the user, it is good for the search engine. Website loading speed, ease of navigation, reading level and accesability are just a few of the factors that search engines take in to consideration.
We provide once-off and on-going optimization to ensure a better user-experience and ranking.
Off Page SEO
This primarily involves link-building; attaining quality links from other websites to your website.
Off-page SEO is best handled with a good amount of interaction from the client (you) to ensure natural, high quality links. Sure, you could pay someone to post links to your websites around the net, however, this is called spamming and search engines will penalize you for this.
Along with the on-page SEO we do, we will provide you with a monthly report and information on how to build more links and boost your rankings.
Our job is to:
- Ensure that search engines will have no trouble finding out what your website is all about.
- Ensuring page content is relevant and contains trending search phrases and keywords
- Provide ongoing information for off-page optimization
All websites we create include basic once-off Search Engine Optimization. We ensure that your site is search-engine friendly from start to finish.
While once-off optimization can do good, keeping up with trends by evaluating your website in respect to the current market can do wonders. Enquire about our monthly SEO services now (only available for sites that we have created).